Welcome – Creating Customer Evangelists

March 16, 2004 • 6 Comments

Welcome to the Brand Autopsy leg of the Business Blog Book Tour 2. Jackie Huba and Ben McConnell, authors of Creating Customer Evangelists, are blog-hopping this week sharing thoughts and insights about their book and about customer evangelists. You will find yesterday’s (Mon. Mar. 15) entries on BusinessPundit.com.

Below is a jump-list of the topics Brand Autopsy discussess with Jackie and Ben. They will be popping in to answer any additional questions these posts may create.

Topics:

Birth of an Evangelist – How williams + moore became evangelists for the book.

Blame it on TiVo – Jackie and Ben share what prompted writing the book.

Evangelist in the Midst – How to spot a ‘customer evangelist.’

Hot Evangelist’s Now! – How about later? – What happens when doughnuts begin to go stale?

If You Could Turn Back Time and If You Could Turn Back Time II – These two post have nothing to do with Cher.

Creating Customer VIGILANTES – the UnEvangelist.

The Evangelist Responsibility – A call to action.

Thanks to Todd at the blog site “A Penny For…” for coordinating this blog tour. Tomorrow, the tour stops at Jeremy’s Ensight blog.

Enjoy!
williams + moore

Filed as: Business Book Musings, Customer Evangelism

6 Comments

BusinessPundit says:

March 16, 2004 at 6:00 am

BBBT at Brand AutopsyBe sure to check out Brand Autopsy today for the latest stop on the Business Blog Book Tour. There is some interesting stuff there today….

Business Evolutionist says:

March 16, 2004 at 6:59 am

BBBT @ Brand AutopsyGreat content at Brand Autopsy today as Ben & Jackie (Creating Customer Evangelists) stop by Brand Autopsy. Be sure to check it out!

Marc's Outlook on Productivity says:

March 16, 2004 at 7:24 am

Customer Evangelists on blog tourBen McConell and Jackie Huba, are on a blogging tour. Today’s stop is at: Brand Autopsy: Welcome – Creating Customer Evangelists Yesterday, they stopped by BusinessPundit where you’ll find a very nice review of their book, “Creating Customer Evangelist…

Ensight - Jeremy C. Wright says:

March 16, 2004 at 8:11 am

BBBT @ Brand AutopsyBe sure to check out the BBBT’s Tuesday stop at Brand Autopsy. It’ll be here tomorrow!…