Has Malcolm Gladwell Tipped?
The Tipping Point has sold over 800,000 copies
Malcolm is now a sought-after speaker commanding up to $40K per gig
His New Yorker articles have become required reading in MBA classes
He ranks #27 on Accenture’s list of the ‘Top 50 Business Gurus’
Simmons Market Research created the Tipping Point Segmentation System based upon his ‘connectors, mavens, salesmen, and innovators’ word-of-mouth system
The business elite regard him as the 21st-Centurty Peter Drucker
Marketers at Fortune 500 companies are required to read The Tipping Point
Blink: The Power of Thinking Without Thinking, his soon to-be-published book, already ranks as the #1,356 best-selling book on Amazon
And, he landed the January cover and lead story in Fast Company
So … has Malcolm Gladwell tipped? Or has he just now crossed the chasm?