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Archive for February, 2010

I love business analogies. Connecting familiar, yet very different, concepts helps to bring about greater understanding to complicated topics. For example, I compare my marketing services of “Second Opinions” to that of a doctor. I’ve also compared the growth problems

It Takes Time

As children we learned Practice Makes Perfect. As adults we know this truism as Deliberate Practice or the 10,000 Hour Rule. No matter what you call it, it’s simple; it takes time to win. Overnight success is a magic bullet

Fit to Flexible (the skinny edition)

Todd Sattersten has written a smart ebook, FIT TO FLEXIBLE, about pricing strategy. He blends together research from economists, theories from businesses strategists, and writings from journalists to concisely share four lessons on how businesses have more flexibility in pricing