I have never heard of Gary Hamel, but judging by this quote perhaps I should be checking him out more often!
About
I believe passion and a sense of purpose fuel successful marketing messages, whether delivered via a product, a service, an experience, or a presentation. My background includes a decade working deep inside the marketing departments at Starbucks Coffee and Whole Foods Market.
I have never heard of Gary Hamel, but judging by this quote perhaps I should be checking him out more often!