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john@brandautopsy.com
512.633.4086
We’re in the dog days of summer. There’s no escaping the heat in Austin this summer. Beer helps but too much can get in the way of being productive. (Dig?) Work has had me traveling lots in the past two
Over on the CrackerJack Marketer site, Paul Williams and I have been giving our perspectives on important marketing matters like Brand Style Guides and What Matters Most to Consumers: Brand, Price, Convenience, or Something Else? We’ve also tackled taglines by
I believe passion and a sense of purpose fuel successful marketing messages, whether delivered via a product, a service, an experience, or a presentation. My background includes a decade working deep inside the marketing departments at Starbucks Coffee and Whole Foods Market.
