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john@brandautopsy.com
512.633.4086
Last May, Geno Church and I tag-teamed on a presentation at WOMMA’s School of WOMM Conference. Our talk was about bringing SEXY back to offline word of mouth marketing. We both delivered rants on the importance of not losing focus
The story that brought Howard Schultz to Starbucks is worthy of a Hollywood script. It’s the story of an east coast salesman, Howard, traveling to the west coast to meet with a small company who is his biggest buyer of
I believe passion and a sense of purpose fuel successful marketing messages, whether delivered via a product, a service, an experience, or a presentation. My background includes a decade working deep inside the marketing departments at Starbucks Coffee and Whole Foods Market.
