Posts filed as Interesting Ideas

In their one-hour core conversation at SXSWi about breaking into the paid speaking business, Nick Morgan and Tim Sanders gave attendees priceless advice. (Had I heard this advice back in 2005, it would have saved me from learning those lessons

I love business analogies. Connecting familiar, yet very different, concepts helps to bring about greater understanding to complicated topics. For example, I compare my marketing services of “Second Opinions” to that of a doctor. I’ve also compared the growth problems

Todd Sattersten has written a smart ebook, FIT TO FLEXIBLE, about pricing strategy. He blends together research from economists, theories from businesses strategists, and writings from journalists to concisely share four lessons on how businesses have more flexibility in pricing

Electronically reprinting Bruce Mau’s Incomplete Manifesto for Change has become a New Year’s tradition on Brand Autopsy. Enjoy all over again … Originally posted on December 31, 2004 Bruce Mau, a designer, thinker, articulator, and massive change provocateur, has a

Seth Godin asked 70 people to choose a provocative word and riff. Seth compiled the short essays into an ebook titled, WHAT MATTERS NOW. You’ll recognize many of the contributors. Hopefully, you’ll be inspired by their contributions to make your

Tom Fishburne writes… “Many businesses treat social media tools the same as dropping an FSI or placing a grocery cart ad. It becomes just more superficial window dressing. I think it would be far better to apply that investment toward

Jason Stoddard did something interesting — he started his own consultancy company, Stagira. That’s interesting. But not as interesting as what he did to let people know he started Stagira. Essentially, his marketing dollars went into running a conference, the

Tom Peters kickstarts our go-get’em engine that may be sputtering in today’s tough economy with this excellent rant. It’s a MUST-READ. Below is a tease… SOURCE: Dealing with Recessionary Times | TomPeters.com

File this under “Small Ideas with Big Impact” … PROBLEM: Too much spillage in the men’s room urinals at Schiphol Airport (Amsterdam). SOLUTION: Etch an image of a common housefly near the drain holes of the porcelain urinals. RESULTS: Spillage

Electronically reprinting Bruce Mau’s Incomplete Manifesto for Change has become a New Year’s tradition on Brand Autopsy. Enjoy all over again … Originally posted on December 31, 2004 Bruce Mau, a designer, thinker, articulator, and massive change provocateur, has a